5 in stock
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5 in stock
| Weight | 0.192 kg |
|---|---|
| Author | Daniel H. Pink |
| Publisher | Canongate Books |
| Book Type | Fiction |
| Categories | Business, Strategy & Management |
| Best for | Personal Transformation |
| Ages | 18+ |
| Binding | Paperback |
| Edition | Main edition (21 June 2018) |
| ISBN | 978-1786891716 |
| Language | English |
| Pages | 272 |
| Printing Remarks | Imported |
| Dimension | 13 x 1.8 x 20 cm |
| Weight | 0.192 Kg |
The book goes beyond conventional sales strategies, delving into the psychology of human interaction and communication. Pink asserts that the ability to sell is an integral skill for success in various aspects of life, and he provides a toolkit for honing these skills. Whether you are a teacher, entrepreneur, or parent, “To Sell Is Human” offers valuable lessons on how to navigate and thrive in a world where influence and persuasion play a crucial role. By demystifying the art of selling and highlighting its pervasive presence in our daily lives, Pink equips readers with practical insights to enhance their persuasive abilities and build more meaningful connections with others.
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In “To Sell Is Human: The Surprising Truth About Persuading, Convincing, And Influencing Others,” bestselling author Daniel H. Pink challenges traditional notions of salesmanship and presents a fresh perspective on the art of persuasion. Pink contends that, regardless of profession, we are all engaged in the business of selling ideas, products, or ourselves on a daily basis. Drawing on a wealth of social science research, he explores the dynamics of influence and offers a nuanced understanding of what it means to be persuasive in the modern world. With a blend of wit and insight, Pink introduces the concept of “non-sales selling,” emphasizing the importance of empathy, attunement, and buoyancy in effectively convincing and influencing others.
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