5 in stock
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5 in stock
| Weight | 1.11 kg |
|---|---|
| Author | DK |
| Publisher | DK |
| Book Type | Wisdom Quest |
| Categories | Business |
| Best for | Analysis & Strategy |
| Ages | 14+ |
| Language | English |
| Binding | Hardcover |
| Edition | ed. edition (3 February 2014) |
| ISBN | 978-1409341260 |
| Pages | 352 |
| Printing Remarks | Imported |
| Dimension | 19.89 x 3 x 24.31 cm |
| Weight | 1.11 kg |
This book not only explores classic theories like SWOT analysis and supply and demand but also addresses contemporary business challenges, offering insights into the digital age, sustainability, and global markets. By presenting historical perspectives alongside modern trends, “The Business Book” provides a holistic view of the business landscape. Whether used as a reference guide or for casual reading, DK’s work offers a valuable resource for individuals looking to navigate the complexities of the business world with confidence and insight.
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“The Business Book: Big Ideas Simply Explained” by DK is a captivating and informative guide that demystifies the intricate world of business for readers of all backgrounds. As part of the “Big Ideas Simply Explained” series, DK successfully distills complex business theories into a format that is accessible and engaging. Covering a diverse array of topics such as marketing, finance, management, and entrepreneurship, the book serves as a comprehensive introduction to key business concepts. Its visually appealing design, featuring colorful infographics, timelines, and clear explanations, makes it an ideal resource for students, professionals, and anyone interested in gaining a foundational understanding of business principles.
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